Marathon creates additional revenue
for new and returning shows by working with distributors
and producers to integrate advertisers into programming,
often beginning before the show ever airs.
Marathon is currently working with production companies
such as MY Entertainment(Pros v. Joes) and Lion's
Heart Entertainment (ACMA Awards) to identify appropriate
pre-launch advertisers, integrating them into the
creative process of upcoming shows.
Marathon pioneered the use of digital technology
in branded entertainment, creating digital brand
integrations for CBS, FOX, Warner Bros and others.
CanWest
Canwest is Canada's leading international
media company. Representing a portfolio of world-class
brands, the Company creates and distributes some of
the most compelling and dynamic content across multiple
media platforms. In Canada, the company's diversified
holdings include conventional television networks
Global Television and E!, which reach almost 100%
of English-speaking Canadians. The broadcast brands
are complimented by 26 specialty networks capturing
a 30.1% share of commercial specialty network viewers
in Canada.

CBS
CBS Corporation is a mass media company with constituent
parts that reach back to the beginnings of the broadcast
industry, as well as newer businesses that operate
on the leading edge of the media industry. The Company,
through its many and varied operations, combines broad
reach with well-positioned local businesses, all of
which provide it with an extensive distribution network
by which it serves audiences and advertisers in all
50 states and key international markets.

FOX
News Corporation’s television operations capture
more viewers, more desirable demographics and more
awards than perhaps any other television group in
the world. Its businesses include the FOX Broadcasting
Company – the number one network in the United
States – and the 35 stations in the Fox Television
Stations group, as well as STAR in Asia, and various
television operations in Eastern Europe.

MY Entertainment:
MY Entertainment Company LLC, an independent production,
packaging and consulting company. MY Entertainment
consulted for Viacom in Advertiser Supported Programming
and helped to retool TNN, which is currently Spike
TV. MY Entertainment has recently produced shows for
Comedy Central, Spike TV, and the Food Network, including
Comedy Central's Bar Mitzvah, Autorox, King of Vegas,
and Pros vs. Joes, one of SpikeTV’s highest
rated series.

NBC
Universal:
NBC Universal is a leader in providing entertainment
programming to the domestic and international marketplaces.
NBC Universal Television Distribution is responsible
for the global distribution of NBC Universal product
to all forms of television throughout the world. This
includes distribution of current and library film
and television product, including formats and non-scripted
programming, in the pay, free, and basic markets,
as well as the domestic syndication of first-run syndicated
TV programs and theatrical and TV movie packages.
http://www.nbcunitv.com

Warner
Bros Domestic Television Distribution
Warner Bros. Domestic Television Distribution (WBDTD),
a unit of Warner Bros. Television Group, handles the
distribution of almost all of ultimate parent Time
Warner's entertainment content to broadcast and cable
television outlets in the US. WBDTV distributes first-run
primetime series (Smallville, ER), syndicated shows
(Extra, The Ellen DeGeneres Show), and syndicated
off-net television programming drawn from Warner Bros.'
library of 48,000 episodes (Friends, Will & Grace).
The company also distributes Time Warner's library
of feature films to pay and basic cable and the broadcast
networks.
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