Marathon Ventures provides senior level sales, marketing, organizational and business development consulting to media companies related to the production and distribution of content for television, digital and mobile.

Marathon Ventures Media Sales provides sales representation for direct response and branded entertainment for broadcast, syndication, and cable programming.

(12/04/07) PCC is text messaging urgent news
(12/04/07) Walkie-Talkie Marketing
(10/08/07) NBC Uni seals syndie 'Deal'

 

Marathon Ventures works closely with established media companies on emerging media initiatives and early-stage media and technology companies on growth and revenue strategies.

Marathon Ventures provides a variety of services including:

  • Sponsorships and Branded Integration
  • Non-Traditional Advertising and Promotion
  • Online and Mobile Strategies
  • Project Management


Activate the Space:
Activate the Space is developing a programming solution for a variety of out of home networks incorporating top tier entertainment and news content. Activate The Space specializes in moving image Visual Merchandising for the Retail, Commercial Space, Corporate Lobby, Hospitality, Trade Show Booths and Audio / Visual Environments.

AlertU:
AlertU is an emergency SMS (text) messaging alert platform for colleges and campus communities that helps communicate critical information to students, faculty, staff and even parents’ mobile devices instantly. AlertU, the new standard in SMS emergency alerting for colleges and universities, can be deployed in minutes without any infrastructure, training, or staffing. AlertU’s web-based platform uses powerful message and subscriber management tools to send SMS (text) alerts to those in impact zones--instantly, securely, and easily.

CanWest
Canwest is Canada's leading international media company. Representing a portfolio of world-class brands, the Company creates and distributes some of the most compelling and dynamic content across multiple media platforms. In Canada, the company's diversified holdings include conventional television networks Global Television and E!, which reach almost 100% of English-speaking Canadians. The broadcast brands are complimented by 26 specialty networks capturing a 30.1% share of commercial specialty network viewers in Canada.

CBS
CBS Corporation is a mass media company with constituent parts that reach back to the beginnings of the broadcast industry, as well as newer businesses that operate on the leading edge of the media industry. The Company, through its many and varied operations, combines broad reach with well-positioned local businesses, all of which provide it with an extensive distribution network by which it serves audiences and advertisers in all 50 states and key international markets.

DBI:
Marathon Ventures’ patent pending Digital Brand Integration is revolutionizing product placement through the digital, post-production insertion of brand images into video content. Digital Brand Integration has been used internationally in primetime and syndication to create new revenue streams for studios and networks. DBI clients have included: NBC Universal, Warner Bros., CBS Television Network, Fox Television Network, CanWest MediaWorks, Chevrolet, SC Johnson, Campbell’s Starkist and Kellogg’s.

FOX
News Corporation’s television operations capture more viewers, more desirable demographics and more awards than perhaps any other television group in the world. Its businesses include the FOX Broadcasting Company – the number one network in the United States – and the 35 stations in the Fox Television Stations group, as well as STAR in Asia, and various television operations in Eastern Europe.

Get Interactive:
Marathon Ventures is on the advisory board of GET Interactive. GET Interactive’s innovative advertising model leverages standard practices across media and publishing to enable all online entertainment content accessed on the Internet or mobile devices, to serve as an unrestricted opt-in platform for consumers to immediately discover, identify, browse and purchase the products they find desirable.

MGM:
Metro-Goldwyn-Mayer Inc. is an independent, privately-held motion picture, television, home video, and theatrical production and distribution company. The company owns the world's largest library of modern films, comprising approximately 4,000 titles, and over 10,400 episodes of television programming. MGM is responsible for the global distribution of MGM product to all forms of television throughout the world. MGM has recently expanded its content reach with both MGM HD and its partnership with Hulu.

MY Entertainment:
MY Entertainment Company LLC, an independent production, packaging and consulting company. MY Entertainment consulted for Viacom in Advertiser Supported Programming and helped to retool TNN, which is currently Spike TV. MY Entertainment has recently produced shows for Comedy Central, Spike TV, and the Food Network, including Comedy Central's Bar Mitzvah, Autorox, King of Vegas, and Pros vs. Joes, one of SpikeTV’s highest rated series.

NBC Universal:
NBC Universal is a leader in providing entertainment programming to the domestic and international marketplaces. NBC Universal Television Distribution is responsible for the global distribution of NBC Universal product to all forms of television throughout the world. This includes distribution of current and library film and television product, including formats and non-scripted programming, in the pay, free, and basic markets, as well as the domestic syndication of first-run syndicated TV programs and theatrical and TV movie packages.
http://www.nbcunitv.com

Warner Bros Domestic Television Distribution
Warner Bros. Domestic Television Distribution (WBDTD), a unit of Warner Bros. Television Group, handles the distribution of almost all of ultimate parent Time Warner's entertainment content to broadcast and cable television outlets in the US. WBDTV distributes first-run primetime series (Smallville, ER), syndicated shows (Extra, The Ellen DeGeneres Show), and syndicated off-net television programming drawn from Warner Bros.' library of 48,000 episodes (Friends, Will & Grace). The company also distributes Time Warner's library of feature films to pay and basic cable and the broadcast networks.

Waterfall Mobile (Msgme):
Msgme is a mobile messaging platform that gives content owners the ability to add mobile interactivity to their current marketing - online, print, broadcast, or in-venue. The easy-to-use web interface makes self-publishing effortless and gives content owners the power to create flexible mobile campaigns, customize their content delivery and send broadcast messages to their fans, customers, constituents, and friends.

© 2008 Marathon Ventures
© 2008, Marathon Ventures, LLC. DBI™, DIGITAL BRAND INTEGRATION, BE IN THE SHOW, MARATHON VENTURES, MARATHON DIGITAL and associated logos are trademarks of Marathon Ventures, LLC. Any other trademarks or service marks that may appear here are the property of third parties. No reproduction, distribution, or display of the contents of this web site is permissible without the express written permission of Marathon Ventures, LLC, other than printing, reproducing or downloading a single copy of these materials for personal, non-commercial purposes. "Digital Brand IntegrationTM"" service refers to a patent pending technology of Marathon Ventures, LLC.